"A sensible, well-timed and precisely targeted message for companies shaken by macroeconomic crises" (Financial Times)
"Collins and Hansen draw some interesting and counterintuitive conclusions from their researchÖ.far from a dry work of social science. Mr. Collins has a way with words, not least with metaphor." (Wall Street Journal)
The summary is concise, but covers all the relevant learning from the book.
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